FACEBOOK PAGE ADMINISTRATOR – HOW TO GIVE ADMIN RIGHTS TO YOUR PAGE

Are you a business owner with a Facebook page and need to make someone (other than yourself) a Facebook page administrator to your page?

Maybe your business has gotten too busy for you to manage your page yourself and you’ve hired a social media company, or maybe you’ve hired a new employee that is planning to manage your page.

There are currently FIVE different administrative roles that you can assign:

  1. Manager
  2. Content Creator
  3. Moderator
  4. Advertiser
  5. Insights Analyst

To give admin access to someone on your page, go to Edit Page >> Manage Admin Roles >> Add Another Admin

If the new admin does not receive an email or Facebook notification, they can go to facebook.com/pages at the top right of their Facebook page and accept or reject the invitation.

Below is a chart that outlines the 5 roles and what rights each one has access to on your page.

Below is a more detailed overview of each of the five admin roles along with a chart to help you see all roles and access:

Managers

The Managers of your page have full access to everything.  So be very careful giving anyone Manager access as they not only have full access to you page but they can also delete your page without you being notified.

Managers have the following access to your page:

– ability to manager admin roles for other admins on your page

– edit the page and add apps

– create posts as the page

– respond to and delete comments

– send messages as the page

– create ads

– view insights

Content Creator

Content Creators are good roles for the lead person in your company that is managing your Facebook page.  You might also give this access to an agency that you trust.

Content Creators have the following access to your page:

– edit the page and add apps

– create posts as the page

– respond to and delete comments

– send messages as the page

– create ads

– view insights

Moderator

Moderator access is great to provide someone that is planning to review and monitor your posts, comments, likes and shares.  You’ll want to train this person on the best way to respond to your fans and make sure they are using the same voice of your company that you would if you were responding yourself.

Moderators have the following access to your page:

– respond to and delete comments

– send messages as the page

– create ads

– view insights

Advertiser

An advertiser is someone that you are working with to create and develop ads for your business using your Facebook page.  This person can create, edit, monitor and launch Facebook ads on behalf of your company.

Advertisers have the following access to your page:

– create ads

– view insights

Insights Analyst

Insights Analyst is someone that is reviewing, analyzing and compiling your data for your Facebook page, campaign or advertising.  This person can only see the insights data and does not have access to any other functionality on your page.

Insights Analyst have the following access to your page:

– view insights only

This should give you a good overview and understanding of the 5 admin roles you can assign for your Facebook page.

If you’ve tried to add someone and have had issues, let me know your questions – I’m here to help!